Marketing
Marketing: „Granit Breton“ like champagne from Champagne
(March 2012) Companies from Brittany are striving for the designation Protected Geographical Stratus
Marketing: Finding an active quarry at the click of the mouse
(February 2012) German publisher Abraxas-Verlag has created an international and interactive database freely accessible via internet
Marketing: A glance at furnishing and design magazines
(November 2011) The World Natural Stone Association (Wonasa) agreed its marketing campaign
Marketing: Pre-sale return guarantee
(October 2011) Can natural stone be recycled? Of course! as every child will tell you. But this is a subject never broached in discussions – a serious shortcoming since competing material such as glass and aluminium are always quick to remind us of the high recycling coefficient of these materials. Read on for some recycling examples for natural stone and a new PR idea
Marketing: Big event for local stone
(July 2011) The „Carrara Marble Week“ is staging a protracted art and cultural event revolving around art and culture in marble
Marketing: IF Design publishes nonsense on natural stone
(July 2011) A webpage by the prominent Design-Institution claims that cinder block concrete has a better ecolifecycle
Marketing: Massive Carrara Marble Cube
(May 2011) A spectacular piece by Architects Snøhetta was on display at this year’s design week in Milan / Carrara Marble Week
Marketing: Ideas Instead of Slabs
(May 2011) Designer Ludson Zampirolli presented natural stone as a material and its possibilities at the Revestir trade fair in São Paulo
Marketing: Witness to times gone by
(December 2010) Project for the conservation of antique quarries around the Mediterranean / Book on new uses
Art/Marketing: Surprise of the century on occasion of the 100th anniversary
(December 2010) Swiss Stone Masons’ and Sculptors’ Trade Association commissioned 100 „resting stones“ on the occasion of it’s centenary