Marmomacc 2015 will promote the Made in Italy with a „Stone Theatre”

The „Italian Stone Theatre“ will showcase in Hall 1. Rendering: Veronafiere

Marmomacc in its 50th edition (September 30 – October 03, 2015) will welcome a special project dedicated to promote Made in Italy. One part will be the „Italian Stone Theatre” in the entire hall 1 showcasing the skills of Italian natural stone companies. Curated by designer Raffaello Galiotto, it will give a floor to lithic innovations realized by craftsmanship with sophisticated technologies, as announced during a press conference on May 28th.

For the first time, there will even be inside space dedicated to ,designer’ catering with the presence of a star chef on each day of the event.

More than this, foreign operators involved in this program will also take part in a series of workshops and visits to local companies, with the objective of expanding knowledge of Made in Italy stone products and machinery.

Planned is also an event called „The International Stone Summit” involving worldwide natural stone associations.

The project will be realized with the support of the Ministry of Economy (MISE), the Italian Trade Agency and Confindustria Marmomacchine.

Also, this year will again see an edition of the International Architecture in Stone Award held for the 14th time. Stone Academy will organize seminars and second level master degrees in lithic design.other events vill be the 4th Marmomacc and the City presentation in the city centre, the 9th Best Communicator Award and the Marble Forum, with non-stop lectio magistralis and conventions.

„The 50th anniversary of Marmomacc,” said Ettore Riello, President of Veronafiere, „is a truly historic occasion not the least in view of the recognition ensured by the Ministry of Economic Development of the event as strategic economic lever for the country as a whole, thanks to the special funds made available through the special Made in Italy promotion plan.”

Abitare il Tempo

As last year for the first time, Abitare il Tempo will again be held simultaneously in the Palaexo Center on the fairground. Its focus is on interior design and contract fields. „Living Under 20” is the title of an exhibition area dedicated to furniture for young people. It will show full-scale stands and theme areas set up with special attention to content, the companies taking part and the needs of today’s teenagers.

In addition, starting with this edition, Italian Association of Interior (Aipi) Designers will be a partner of the exhibition and will launch a series of initiatives including a number of seminars focusing „Well-Being at Home“ and a consultancy area where operators and companies attending the event can interact with Aipi designers.

Aipi, together with the European Council of Interior Architects (Ecia), is promoting a major international conference that will compare three national case histories in Germany, Belgium and Great Britain that will be attended by important interior design studios taking the opportunity of the event for that debate and comparisons with exhibiting companies.

Marmomacc, Verona (September 30 – October 03, 2015)

Abitare il Tempo

Source: Veronafiere

Translated by pebe

Press conference for Marmomacc 2015. Photo: VeronafierePress conference for Marmomacc 2015. Photo: Veronafiere

(02.06.2015, USA: 06.02.2015)